Authority in Search and on Your Website with Dr. Robert Cialdini Maximize your eCommerce success by harnessing the power of authority in search and on your website. In this episode, Dr. Robert Cialdini, author of “Influence: The Psychology of Persuasion,” discusses the essential principles of authority. Learn how to apply earned and borrowed authority to…
Read MoreOnline Influence and Pre-suasion with Dr. Robert Cialdini Transform your eCommerce strategy with proven techniques of online influence and pre-suasion! In this episode, discover how pre-suasion, authority, and social proof can enhance your online presence, boost traffic, and drive more sales. Whether you’re an eCommerce CEO, executive, or marketer, this episode is packed with actionable…
Read MoreSearch-Optimized Q&A: Connecting the Demand for Information with James Arnold Are you ready to revolutionize your ecommerce strategy? If you’re looking to drive more traffic, boost conversions, and enhance your online reputation, this is the episode for you. In this episode, we’re joined by James Arnold, a leading expert in search-optimized Q&A, as we dive…
Read MoreNavigating the SEO Competitive Landscape with Michael Cottam In a digital age dominated by clicks, conversions, and customer satisfaction, how can you ensure your brand not only survives but thrives? In this episode, we dive deep into the intricate world of SEO with none other than Michael Cottam, a renowned SEO guru who has transformed…
Read MoreWhat is pre-suasion and how can it positively impact your ecommerce strategy? Join Scott Brandley and DJ Sprague as they discuss the concept of pre-suasion, its impact on search results, and strategies for building a positive online reputation. In this episode, they discuss various studies and surveys conducted to understand consumer behavior, trust in online…
Read MoreAre you struggling to boost your conversion rates? Join Scott Brandley and DJ Sprague as they discuss using behavioral science to improve conversion rates. In this episode, they talk about finding helpful resources such as “Online Influence” by Bas Wouters, which covers behavioral design tips from various experts in the industry. Explore impactful ecommerce principles…
Read MoreThey say doubling your business requires doubling your traffic. What if we take it a step further and compound the results? In this episode, Scott Brandley and DJ Sprague discuss the Six Knowledge Gaps in the Ecommerce industry. They highlight the significance of behavioral science, emphasizing how it influences consumer decisions. They also discuss the…
Read MoreIn today’s digital world, it’s important to develop an effective e-commerce strategy. In the first episode of the Ecommerce Traffic and Conversion Podcast, hosts Scott Brandley and DJ Sprague introduce themselves and share their backgrounds in the e-commerce industry. Scott discusses his journey from selling physical products online to founding Shopper Approved, a leading rating…
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