Increasing eCommerce Success through Data Analytics and AI with Ryan Levander

In this episode, Ryan Lavender, founder of Rednavel Consulting, shares his journey to becoming a technical marketer passionate about helping eCommerce businesses achieve their revenue goals. Learn about data analytics and AI, and Ryan’s marketing measurement framework that helps businesses navigate the complexities of analytics.

This episode is packed with actionable insights to help you leverage analytics for better decision-making. Grow your organic traffic and boost conversions with the help of data analytics and AI.

If you’re serious about leveraging data analytics and AI to skyrocket your eCommerce business, tune in to this week’s episode of the Ecommerce Traffic & Conversion Podcast and start transforming your digital strategy today!Become a Reputation King in your industry – get a FREE digital copy of our breakthrough book “Reputation King” written specifically for eCommerce CEOs and executives. Get your free copy at: https://www.reputationking.com

Shopper Approved has been a leader in the review industry for over a decade, driven by an entrepreneurial spirit. The company’s remarkable success is evident in its consecutive appearances on the Inc. 500 list as one of the fastest-growing privately held companies in America. Shopper Approved is renowned for being a strategic, results-driven review platform, known for developing highly effective tools that yield superior results for clients compared to other review companies.

Connect with us:

Website: https://www.shopperapproved.com/ 

LinkedIn: https://www.linkedin.com/company/shopperapproved/ 

X: https://twitter.com/shopperapproved 

Facebook: https://www.facebook.com/shopperapproved/

Instagram: https://www.instagram.com/shopperapproved/ 

Scott Brandley is an expert in reviews, social proof, and behavioral design. He is the co-founder and CEO of Shopper Approved and Trust Guard, and has built over 40 different SaaS software products over his career. In 2006, one of Scott’s first software companies became the driving force behind StomperNet (one of the largest internet launches in history). Also in 2006, Scott launched Trust Guard, a website security company that has helped to actively protect thousands of businesses and hundreds of millions of consumers for over 17 years. In 2010, Scott launched Shopper Approved, an online ratings and reviews platform that quickly became one of the fastest growing, privately held companies in America, and has been featured nationally on the Inc. 500, the Utah 100, and the Utah Fast 50.

Connect with Scott Brandley:

Linkedin: https://www.linkedin.com/in/scott-brandley/

Facebook: https://www.facebook.com/scottbrandley1/ 

Duane “DJ” Sprague is a conversion rate expert, a Certified Behavioral Design Coach by the Online Influence Institute, and a certified expert by the Behavioral Design Academy, the Mindworx Academy, and the Interaction Design Institute. As CMO of a billion-dollar national franchise, he leveraged the power of social proof and online reviews to improve SEO and accelerate growth, as he developed and managed a comprehensive online reputation management strategy that spanned nearly 200 websites. He has written for Forbes, Small Biz Daily, and several industry trade magazines, contributed to several books and university course packs, and is quoted in the Los Angeles Times as a subject matter expert. He holds a master’s degree in Integrated Marketing Communication and has received the 1st Place Gold Award in a global integrated marketing competition. Duane is the CMO of Shopper Approved, where he works with thousands of ecommerce websites to improve their SEO and CRO.

Connect with DJ Sprague:

Linkedin: https://www.linkedin.com/in/duanesprague

Ryan Lavender, an expert in eCommerce marketing analytics, is dedicated to helping SaaS and eCommerce businesses excel through quantitative, qualitative, and experimentation programs. As the head of a boutique consultancy, Ryan leads strategy development, allowing him to assist numerous companies while remaining hands-off in implementation. Passionate about analytics and optimization, he speaks at renowned conferences such as Conversion Conference, Marketing Analytics Summit, and Carnegie Conference, with a scheduled appearance at SMX London in October 2024. Ryan also teaches workshops on using Generative AI in marketing. His expertise spans tools like GTM, GA4, Looker Studio, BigQuery, and more. Known for his constant learning and mastery of complex strategies, Ryan is now exploring full-time or fractional roles to further impact the industry.

Connect with Ryan Lavender:

Website: https://ryanlevander.com/

https://rednavelconsulting.com/

LinkedIn: https://www.linkedin.com/in/ryanlevander/ 

Youtube: https://www.youtube.com/c/RyanLevander

Twitter: https://x.com/ryanlevander